About TREKFIT

Eric is a serial entrepreneur and visionary. Soon after earning his Bachelor’s degree in Business and Finance from Concordia University in Montreal, he quickly honed his leadership and business skills through his work with various international companies. His professional work has landed him envious positions at the sports drinks company GURU as well as Zoom Media.

In 2009, he decided to follow his passion for business development, physical activity and design to co-found TREKFIT and encourage people from all walks of life to pursue physical activity. Eric thrives on passion. He practices multiple nautical sports including kitesurfing, wakeboarding and water skiing, as well as cycling and downhill skiing.

He is an active member of multiple Boards that involve physical fitness.

His passion extends to his personal life where his interests include food, music and good wine.

Alexandre holds a Master’s degree in Exercise Sciences, with a specialization in exercise physiology. He is a member of the most prestigious strength and conditioning organization in North America, the NSCA.

For over fifteen years, Alexandre has been a personal trainer with a varied clientele and has also worked as a group fitness instructor. Formerly a handball player for the Canadian National Team, he is also a track and field athlete specializing in the 100m and 200m events.

In addition to his work with TREKFIT, Alexandre runs the company he founded: Ataraxia (a consulting firm dedicated to helping personal trainers gain their certification). He has taught at three provincial universities (U of M, Laval and UQAC), and has presented at numerous fitness and business conferences across Canada. As well as appearing as a fitness expert on several TV shows, he has also produced his own fitness DVD, “L’Entraineur 1 and 2”.

Alexandre has an exceptional talent for creating effective and motivating fitness programs that are tailored to each individual’s needs.

Vincent is responsible for the design of TREKFIT’s equipment. Ad head of the design team at Signature Design Communications for many years, his creative approach has centered on the user and the relationship between the functionality of an object and its ergonomics. TREKFIT’s parks were conceived with this philosophy in mind.

An active member of the design scene in Montréal, Vincent has participated in multiple conferences related to product development and collaborates frequently with architecture, landscape, urban design and marketing firms. For Vincent, industrial design is an integral part of the company’s visual identity, ensuring a continuum between the company’s branding and product marketing strategy.

Vincent believes a product’s lifecycle is determined by its functional, structural and symbolic features, and his development approach aims at evoking a human response to an object. In fact, initiating a dialogue with the user is a foundational part of his design philosophy.

Passionate about sports, Vincent practices downhill skiing, mountain biking, rock-climbing, hiking, canoeing, fishing and camping.

At TREKFIT, Étienne is responsible for all things equipment-related, from orders to delivery, as well as quality control. He is also the contact person for any installation and maintenance questions regarding TREKFIT’s line of products.

Étienne has a good understanding of the human body thanks to his training in multiple massage therapy techniques he learned at the Kiné-Concept Institute. For several years he held a managerial position in the food and hospitality industry, allowing him to sharpen his skills in business process management.

While very sociable by nature, Étienne enjoys individual sports such as cycling, swimming, running and fitness training, where he always aims to surpass himself.

Guylaine is Trekfit’s graphic artist, and she uses all her considerable skill to leverage the company’s visual elements in the service of giving the customer an unparalleled experience. Blessed with the accuracy of an archer and the speed of an Olympic swimmer, she’s responsible for designing Trekfit’s information panels as well as planning the company’s sales materials. Passionate about art, healthy eating and travel, Guylaine has been an integral part of the team since the company’s inception.